Privacy policy

Privacy Policy

Bloomly ("we," "us," "our") operates readbloomly.com (the "Site"). This Privacy Policy explains how we collect, use, and protect information when you visit or make a purchase from the Site.

Last updated: 31 May 2026

Information we collect

When you visit the Site, we automatically collect certain device information including your IP address, browser type, time zone, referring URLs, and pages viewed. We collect this using cookies, log files, web beacons, and similar technologies.

When you make a purchase or attempt to make a purchase, we collect information including your name, billing address, shipping address, payment information (card details are processed securely by our payment provider — we do not store full card numbers), email address, and phone number. We refer to this as "Order Information."

When you sign up for our newsletter or marketing emails, we collect your email address and any other information you voluntarily provide.

How we use your information

We use your Order Information to:

  • Fulfill any orders placed (process payments, arrange shipping, send confirmations and invoices)
  • Communicate with you about your order
  • Screen orders for potential risk or fraud
  • Provide you with information or advertising relating to our products, where this aligns with your stated preferences

We use Device Information to:

  • Screen for risk and fraud
  • Improve and optimize our Site
  • Generate analytics about how customers browse and interact with the Site
  • Assess the success of our marketing and advertising campaigns

Sharing your information

We share your information with third parties who help us provide our service, including:

  • Shopify — our e-commerce platform
  • Shopify Payments (and the associated digital wallets Shop Pay, Apple Pay, and Google Pay) — to process transactions
  • Shipping carriers and fulfillment partners — to deliver your orders
  • Email platform — to send marketing and transactional emails
  • Analytics and advertising providers (Google Analytics, Meta Pixel, TikTok Pixel) — to understand site traffic and measure our marketing
  • Law enforcement — if required by applicable law, a lawful request, or to protect our rights

We do not sell your personal information.

Behavioral advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may interest you. You can opt out of targeted advertising by visiting:

Your rights

If you are a resident of the EEA, UK, California, Australia, New Zealand, or another region with applicable privacy laws, you have the right to:

  • Access the personal information we hold about you
  • Request that we correct or delete your personal information
  • Object to or restrict certain types of processing
  • Lodge a complaint with a data protection authority

To exercise these rights, contact us at readbloomly@mail.com.

Data retention

We retain your Order Information for our records unless and until you ask us to delete it.

Children and our products

Our books are created for children — typically readers aged 6 to 12 — but our Site, store, and purchasing process are intended for adults. Purchases are made by parents, guardians, teachers, and other adults buying on a child's behalf.

The Site is not directed to children, and we do not knowingly collect personal information directly from children. We only collect information from the adult placing an order. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal reasons. The "Last updated" date at the top reflects when the policy was most recently changed.

Contact

For questions about this Privacy Policy, contact us at: readbloomly@mail.com